Joseph Choi

Host & Producer @Superwall Podcast

Articles

2 articles

  1. The paywall tactics behind $100K/month apps

    Less copy, fewer options, simpler CTAs — the counterintuitive paywall lessons from 4,500 A/B tests across apps doing $100K+ MRR.

  2. Turning Viral Memes Into Profitable Apps at 14 y.o. — And Scaling the System to 50+ Apps later

    A podcast recap on how Rafael Kramer built a repeatable distribution engine—moving fast on trends, validating with no-code, structuring influencer equity deals, and using consumer psychology to drive millions of downloads.