Changelog

What's new at Superwall

Every feature, improvement, and SDK update we ship — across the dashboard, paywall editor, web checkout, integrations, and SDKs.

November 2026

New Features

  • Reddit Ads (Beta) — Run Reddit campaigns with Superwall as your MMP: send paywall and purchase events to your Reddit Pixel, attribute installs to the campaign, ad group and ad behind them, and see imported ad spend as ROAS and cost per trial in your charts.
  • watchOS and tvOS Support — iOS SDK 4.19.1 brings purchases, subscription status, entitlements, user attributes and events to Apple Watch and Apple TV apps, with placements still evaluating your campaign audiences even though paywalls can't be shown there.
  • Android Push Notifications — Register your app's Firebase Cloud Messaging token with Superwall, let users opt in or out of Superwall notifications, and measure notification opens from your Android app.

Improvements

  • iOS SDK 4.19.1 — Paywalls now charge the right billing plan when the same App Store product is sold on both up-front and monthly plans, respect apps that lock screen orientation (such as Unity games), and keep audience filters on `aliasId` and `seed` working after `reset()`.
  • Android SDK 2.10.1 — Custom store product purchases from a paywall now go through and unlock entitlements right away, `:sw-none` products are no longer bought with a free trial, observer-mode purchases are tracked reliably, and off-screen preloaded paywalls no longer slow down the one on screen.
  • Install Attribution Window — Meta Ads, Google Ads and ad-campaign targeting docs now reflect that iOS installs match ad clicks from the last 24 hours, while Android keeps its 7-day window.

New Features

  • Active Trials Chart — See how many free trials and intro offers are in progress over time, plus how many are still set to convert, so you can spot in-trial cancellations at a glance.

Improvements

  • Preview Migrations with `--dry-run` — `superwall migrate` now accepts `--dry-run` for both dashboard paywalls and native screens, printing exactly what it would create without writing any files or starting a rebuild.

New Features

  • Transferred Webhook Events — V2 webhooks now send a `transferred` event when a subscription moves to a different user, such as after a restore on another account, with a `transfer` block naming the old and new owner so you can move access.
  • Apple Search Ads API Access — Manage Apple Search Ads campaigns through Superwall from the CLI, an agent or your own server using an API key with the new `apple_search_ads:proxy` scope, created in one click from the integration's API access card.
  • New API Key Scopes — API keys can now be scoped to read and manage surveys, read onboarding milestones, and call App Store Connect or Apple Search Ads through Superwall.
  • New Benchmarks Metrics — Benchmarks now include Checkout conversion, Web2App revenue share, and per-plan (weekly, monthly, annual) trial length and first renewal rate, with revenue shares compared only among peers that use them.

Improvements

  • Benchmarks Layout — Conversion metrics now follow funnel order, context metrics carry a "Not scored" badge, several metrics were renamed (Monthly ARPU, Realized LTV per new user, App2Web revenue share), and the page explains when some apps are kept out of peer groups.
  • Flutter Android Setup — Flutter apps no longer need to declare the paywall activity in their Android manifest, avoiding a manifest merge failure, with guidance for overriding its theme.

New Features

  • Benchmarks — See how your app's conversion, monetization and retention stack up against anonymized similar apps or your App Store category, refreshed nightly, with the gap most worth closing called out.
  • Paywall & Audience Notes — Keep Markdown notes on paywalls and campaign audiences (hypotheses, offers, why a test is paused) that stay with your team, are searchable, and are never sent to your app.

Improvements

  • Country Audience Filters — New guidance on when to target by device IP country versus App Store / Google Play storefront country, including platform format differences and SDK requirements.
  • Meta Ads — Clearer setup that separates Meta Ads (Superwall as your MMP) from Meta Conversion API, and confirms you pick the `sw_` custom event directly as your conversion event without mapping it.

New Features

  • Native macOS Support — iOS SDK 4.19.0 brings Superwall paywalls, SwiftUI embedding, purchases, Customer Center and Test Mode to native AppKit and SwiftUI Mac apps on macOS 12+.
  • Custom Store Products — Paywalls can now sell custom store products through the checkout configured on the dashboard with no `PurchaseController`, and revenue from your own billing system can be attributed back to the paywall that sold it via `customTransactionId`.
  • Superwall Plugin for ChatGPT and Codex — Install the Superwall plugin from ChatGPT's plugin directory (or the Codex CLI) to connect your account and add Superwall's skills in one step.
  • Retention Campaigns Import — Move your existing Apple retention default messages and real-time configurations into a retention campaign yourself with Import setup, keeping the same messages and past results.
  • superwall pull — Bring teammates' published paywalls into your project with `superwall pull`, or start a project from an app's source, and pushes now only touch the paywall you're shipping.

Improvements

  • refreshCustomerInfo — iOS SDK 4.19.0 adds `refreshCustomerInfo()` to fetch the latest entitlements on demand, refreshes entitlements on foreground for every app, and fixes entitlements being overwritten or saved to the wrong user after logout.
  • Paywall Page Views — Multi-page paywall analytics now count a page view only when the paywall is actually shown, count every re-showing from the first page, and reset the flow on close so a cached paywall reopens where it should.
  • Retention Message Locales — Retention campaigns now fall back to a message's language variant, then its Default variant, so one message can cover every locale.

New Features

  • Data Schema — Browse every user attribute, device attribute and event your app sends to Superwall, with each event's properties and daily volume, and turn any of them into a chart with one click (early access).
  • RevenueCat Revenue Tracking — Send RevenueCat's purchases, renewals and refunds to Superwall with a RevenueCat webhook, using a URL you copy straight from the app's Revenue tracking page.
  • In-App Browser Detection — Paywalls can now tell which browser is showing them, including in-app browsers like Instagram, TikTok and Facebook, so web paywalls can adapt for traffic coming from ads.

Improvements

  • Apple Retention Messaging — Retention messaging is now fully self-serve: once Apple approves your app, set everything up on the Retention messaging page without contacting Superwall.
  • Web Checkout — The Stripe checkout sheet stays warm while shoppers switch plans, and if Stripe hasn't loaded within 10 seconds of a tap the shopper stays on the paywall and the next tap opens instantly.

New Features

  • Apple Pay Availability Hook — The new `useApplePay` hook tells a framework web paywall whether direct Apple Pay is ready for a product, so you can show an Apple Pay button when it works and a card button when it doesn't.
  • Apple Monthly Billing Plans — Framework paywalls can now choose per product slot whether an annual App Store subscription sells as Apple's 12-month monthly plan or the full price up front, so you can offer both side by side.
  • Block Prepaid Cards — Web checkout on framework paywalls can now refuse prepaid cards, per paywall or per button, to cut down on free-trial abuse.
  • Event Volume Endpoint — A new data schema API endpoint returns how often each event arrived per day over the last 30 days.

Improvements

  • Superwall Framework Public Beta — Building paywalls as code now works with the regular Superwall CLI, with no special `next` channel setup required.
  • CLI Product Entitlements — `superwall products create --entitlement` now accepts an entitlement's identifier (like `pro`) instead of only its numeric id, and blocks entitlements from a different app.
  • Teleport Apple Pay with Managed Payments — Clarified that Apple Pay works with Managed Payments on teleport pages, available one tap away inside Stripe's checkout sheet.

October 2026

New Features

  • Android SDK 2.9.0 — Android paywalls can now upgrade, downgrade or switch a user's existing Google Play subscription instead of selling a second one, and apps can report ad measurement consent that's forwarded with Google Ads and Meta conversions.
  • Meta Ads and Google Ads Install Matching on Android — Superwall now matches Android installs (SDK 2.9.0+) to the ad click that drove them, so acquisition campaign data is available for charts, audiences and conversion reporting on both iOS and Android.
  • Pinned Charts — Pin any chart, with its own filters and size, to your app's Overview page so the numbers you check most are there every time you open the dashboard.
  • Data Schema API — Look up the event names, user and device attribute keys, and event property keys each app sends, so you can write ClickHouse queries without guessing at names.
  • Custom Actions in Framework Paywalls — Framework paywalls can now trigger your app's existing custom paywall action handler with `customAction(name)`, so paywalls migrated from the editor need no app code changes.
  • Offer Codes, Promo Codes and Discounts — A new guide shows exactly which App Store, Google Play and Stripe discounts can be applied from a paywall and which are tracked, so you can pick the right approach before building a promotion.

Improvements

  • Android SDK 2.9.0 Fixes — Web checkout codes passed through the Play install referrer are now redeemed, post-purchase actions run after one-time purchases, and in-window paywalls no longer show a gap beside the display cutout.
  • New Dashboard Features Out of Public Beta — Audit Log, chart annotations and the Realized LTV Window control are available in the new dashboard at app.superwall.com without turning on a Public Beta setting.
  • More ClickHouse Tables — The query guide now covers hourly aggregated SDK events (for paywall conversion and install-cohort analysis), device attributes and user aliases.
  • Observer Mode and Presenting Paywalls on Expo and Flutter — Expo and Flutter now have their own code for observer mode and presenting paywalls, including what's needed to report Google Play purchases made from JavaScript or Dart.
  • Holdout Groups — Clarifies that re-assigning everyone or resetting all assignments also starts the audience's results over.

New Features

  • Chart Annotations — Mark releases, campaigns, sales, and incidents on your app's charts so every metric change sits next to the event that explains it, and add them automatically from CI with the new chart annotations API.
  • Refund Protection for Google Play — Android apps can now have Superwall answer Google Play chargeback reviews with your preferred response, alongside the existing App Store refund protection.
  • Creating Projects — The new create project dialog finds your app in the App Store or Google Play, fills in its details, and walks you through revenue tracking, SDK choice, and an AI integration prompt in one flow.
  • Organization App Store Connect Keys — Your organization now keeps one App Store Connect key per Apple team for the Superwall CLI and API, and tries it automatically on new iOS apps.

Improvements

  • iOS SDK 4.18.3 — Subscribers in an App Store billing grace period now keep their entitlements active when using StoreKit 2, and the SDK's database moves into its own folder.
  • Integrations Page — The Integrations page groups revenue tracking, App Store and Google Play tools, webhooks, and analytics into sections with status badges, filters, and search.
  • iPhone Duo Support — A dedicated guide covers keeping paywalls clear of the iPhone Duo camera strip, previewing in the editor, and which SDK versions support simulator testing — no app release required.
  • Testing Local Currency in TestFlight — Explains why TestFlight and sandbox paywalls can show the wrong currency while Apple still charges the correct local price, and how to test local pricing reliably.

New Features

  • Set up with Apple — Sign in with your Apple Account and Superwall creates your App Store Connect API and In-App Purchase keys, saves them, and sets your server notification URL for you — no manual key setup.
  • Server Notifications Status — Revenue Tracking now shows where Apple sends your app's server notifications and whether they're reaching Superwall, with one-click URL setup or guided fixes for RevenueCat and server forwarding.
  • Bundle ID Suggestions — Apps with no bundle ID saved now get a dropdown of the bundle IDs your SDK reported, with a suggested pick, in Settings and as a notice on the Overview page.
  • Airbridge Attribution on Android — Android SDK 2.8.8 adds an Airbridge attribution provider so you can pass the Airbridge Device ID to Superwall.

Improvements

  • Revenue Tracking Keys — Reuse a key already saved on another app in your organization, have Superwall fill in the Key ID from the key file, remove a key, and confirm before switching revenue providers.
  • Suggested Apple App ID — Settings now suggests your app's Apple App ID from its App Store listing, and picking a listed bundle ID elsewhere fills in an empty App Store ID automatically.
  • Test Mode — From iOS SDK 4.18.0, a bundle ID mismatch only turns on test mode in simulator, TestFlight, and development builds, so App Store builds are never affected.

New Features

  • Teleport — Hand shoppers from your iOS app to the web at any step of a flow, let them pay with Stripe in their browser, and bring them back to the app with access, all with their answers carried along.
  • Apple Search Ads Spend — Advanced-mode Apple Search Ads now imports daily campaign spend, so Ad Spend, ROAS, and the other cost charts cover your search ads alongside Meta and Google Ads.
  • Airbridge Device ID — Pass the Airbridge Device ID as an `airbridgeId` integration attribute on iOS 4.18.2 and Expo 1.7.0; on iOS it persists when you reset or identify a different user.

Improvements

  • Stripe & Custom Store Products — Paywalls can offer a Stripe plan inside an iOS app with dashboard pricing shown from the first frame, custom-store products keep their store on the device, and hosted checkout now opens instantly with warm sessions.
  • Expo SDK 1.7.0 — Updates the native SDKs to iOS 4.18.2 and Android 2.8.8, and `airbridgeId` is now forwarded on iOS as well as Android.
  • iOS Simulator Model Variable — A new `device.simulatorModel` variable (iOS SDK 4.18.1+) reports the model a simulator emulates, so device-specific paywall layouts can be checked in the simulator.
  • Paywall Host Surface — `useDevice().host` tells a paywall exactly where it is showing — iOS or Android app, your site via the Web SDK, Superwall's hosted web paywall, a teleport page, or a studio preview.
  • Teleport Cancel Handling — Clarifies that `onCancel` fires only when the shopper taps Cancel; other unpaid outcomes resolve the purchase as `abandoned`.

New Features

  • Apple Search Ads Spend — With advanced search ads, Superwall now imports your daily Apple Search Ads campaign spend (only campaigns for this app), so Ad Spend, ROAS, CPT, CPP, and Blended CPI/CPT cover Apple Search Ads alongside Meta and Google Ads.

New Features

  • Retention Campaigns — A/B test Apple retention messages: target subscribers by product and locale, split traffic across messages and offers, and compare save rates to see which message stops the most cancellations.
  • Superwall MCP v2 — Give your AI agent 207 tools to manage apps, products, campaigns, paywalls, users, analytics, App Store Connect, and Apple Search Ads, scoped to your dashboard role.
  • Superwall CLI 2.0 — Run everything in your dashboard from the terminal with API-style commands, plus new App Store Connect commands for subscriptions, in-app purchases, prices, offers, builds, and releases.
  • Web Checkout on Android, Flutter, and Expo — Sell through Stripe web checkout from any Superwall SDK, with Android App Links that open your app straight from the redemption link.

Improvements

  • Meta Ads Match Rate — Point your Superwall ad link at a dedicated Custom Product Page to check how many of your Meta ad installs Superwall attributes.
  • iPhone Duo Safe Area — A new **Full screen, env() only** option keeps paywalls full screen on iPhone Duo while letting single elements, like a close button, stay clear of the camera strip.

New Features

  • Airbridge Integration — Connect Airbridge from the Integrations dashboard to send Superwall subscription events to Airbridge, so revenue and return on ad spend are attributed to the campaigns and ads that drove them, including server-side SKAdNetwork conversion values.

Improvements

  • Teleport Checkout Page — New side-by-side comparison of Teleport and App2Web web checkout, plus step-by-step instructions for testing a checkout page with sandbox products and test cards before you ship.
  • iPhone Duo Safe Area — Previewing the iPhone Duo safe area setting in an iPhone Duo simulator now works with iOS SDK 4.18.1 or later; real iPhone Duo devices still need no SDK update.

New Features

  • Google Ads — Use Superwall as your mobile measurement partner for Google Ads: attribute iOS installs to the campaign, ad group, and ad that drove them, upload conversions back for Smart Bidding, and see spend alongside ROAS and cost-per-trial in your charts.
  • Webhooks V2 — New webhooks include the subscriber's current subscription state, aliases, and attributes in every event, with delivery history, pause/resume, and secret rotation in the dashboard; existing legacy webhooks keep working.
  • iPhone Duo Safe Area — Keep paywall content clear of iPhone Duo's camera strip with a new editor setting, and preview iPhone Duo (open and closed) right in the editor, no SDK update needed.

Improvements

  • Revenue Tracking — Connect both your store and RevenueCat at once and choose which revenue provider your dashboard counts, or forward Apple's notifications from RevenueCat without changing your App Store Connect URL.
  • Superwall CLI — Set up Apple keys and the server notification URL in one `superwall setup apple` command, switch revenue providers from the terminal, and log in on servers or over SSH where no browser can open.
  • Superwall Framework — Pushing code-first paywalls built with a coding agent no longer requires per-app access from Superwall.
  • Performance Marketing — Meta Ads and ad-spend charts no longer need to be enabled by request; connect your ad account from Integrations.
  • Localization — Lokalise is now the supported third-party localization service; Crowdin is no longer listed.

New Features

  • Customer Center for Expo — Give subscribers a native self-service screen on iOS and Android to view and restore purchases, manage, change or cancel subscriptions, request refunds, and contact support, with customizable screens, paths, appearance and support details.
  • Ad Consent — Report a user's ad data and personalization consent from your Expo app on iOS, so Superwall passes it along with the conversions it uploads to Google Ads and Meta.
  • Web Checkout Return Tracking — New `teleportOpen` and `teleportReturn` events on iOS show when a paywall sends users to a web checkout and when they come back to your app.
  • In-Window Paywalls on Android — An experimental option shows Android paywalls as an overlay in the current screen instead of opening a separate activity.

Improvements

  • Web Checkout Purchases — On iOS, a purchase from a paywall's web checkout page now finishes like an App Store purchase, running the purchase button's after-purchase actions before the paywall closes.
  • Expo SDK 1.6.0 — Updates to native iOS 4.18.0 and Android 2.8.7, fixing subscribers incorrectly shown as inactive, unacknowledged Google Play purchases being refunded, stalled paywall registration, prioritized preloading, and paywalls reporting the wrong result after purchase.

New Features

  • In-Window Paywall Presentation (Android) — Android SDK 2.8.6 adds an experimental `PaywallOptions.presentationHost = IN_WINDOW` option that shows paywalls over your app's own window instead of a separate activity, so game-engine hosts like Unity keep running while a paywall is on screen.

Improvements

  • Priority Placements on Android — Android SDK 2.8.7 fixes prioritized preloading so the first batch now loads only your prioritized campaign's paywalls (like onboarding), with the rest following in a separate batch.

New Features

  • Teleport — Send iOS users from your paywall to a checkout page you design in the paywall editor, let them pay in the browser with Apple Pay or a card, and bring them back to the app with access unlocked and the sale attributed to the paywall and experiment they saw.
  • iOS SDK 4.18.0: Customer Center — The Customer Center is now available in the iOS SDK, giving users a self-service screen to view, restore, cancel, refund and change their purchases and contact support.
  • Ad Consent for Google Ads and Meta — Report each user's ad consent from your consent flow (or let Superwall read an IAB TCF banner) so it's passed on with the conversions Superwall uploads to Google Ads and Meta.
  • Superwall in Claude — Connect Claude to your Superwall account from Claude's connector directory and add the Superwall plugin to inspect projects, campaigns, paywalls and analytics, or integrate the SDK, straight from chat.

Improvements

  • iOS SDK 4.18.0 — Web checkout purchases now finish like App Store purchases by running the paywall's after-purchase actions, plus fixes for apps stuck in test mode, paywalls going blank, and first-launch audience filters missing acquisition attributes; the SDK now requires iOS 15 and Xcode 26.

New Features

  • Customer Center for Android — Android SDK 2.8.5 adds the Customer Center, a native self-service screen where users can view and restore purchases, cancel or change a Google Play subscription, request a refund, manage a web subscription, and contact support, with no extra setup.
  • Customer Center for iOS — New guide for the iOS Customer Center (SDK 4.18.0+), a native screen where users manage App Store and web checkout subscriptions, restore purchases, request refunds, change plans, and contact support, localized in 41 locales.
  • Superwall for Agents — Superwall for Agents is no longer in private beta, so you can build paywalls with the framework or an AI agent and push them to Superwall without requesting access first.

Improvements

  • Android SDK 2.8.5 — Fixes active subscribers being reported as inactive when Google Play is unavailable at launch, prevents Google Play auto-refunds by acknowledging unacknowledged purchases on every sync, stops `register()` from stalling when a product query is dropped, and now dismisses paywalls that fail to load.
  • Custom Store Products — Clarified that purchases through your own checkout (such as Stripe) count as conversions but report $0 revenue in Superwall, so track their revenue in your billing provider.

New Features

  • Build Paywalls with an AI Agent — Growth, marketing, and design teams can now describe a paywall in plain English and have an AI agent build it, preview it in the studio, and push it to Superwall for paywall experiments, with no code to write.

Improvements

  • Project Transfers — Transferring a project to a new owner now points to the right place in the new dashboard (Settings → General, above Danger zone), and notes that only organization owners see the option.
  • Superwall CLI Channel — Clarified that `SUPERWALL_CHANNEL=next` belongs in your shell profile so the framework commands stay available in every terminal and agent session.

New Features

  • App Store Screenshot — Download a correctly sized App Store Connect review screenshot of your published paywall straight from the editor, so you can attach it to a subscription for review without manually capturing or resizing it.

New Features

  • Attribution filters — Target audiences by the ad network, campaign, or ad that drove each install, so you can show different paywalls to users from different acquisition sources, with your attribution coming from Superwall MMP, Apple Search Ads, or any MMP (AppsFlyer, Adjust, Branch).

New Features

  • Campaigns in the Superwall iOS App — Check your campaigns on the go from the Superwall iOS app: review results, users, conversions, and proceeds, then pause or resume placements and reorder audiences without opening the dashboard.

New Features

  • Post-purchase control for web paywalls — Take over what happens after a web checkout with `onPurchase`: grant access yourself, redeem a code with `sw.redeem()`, or hand the buyer off to your mobile app instead of letting the SDK close the paywall.
  • Web checkout & redemption events — React to completed web checkouts through the new `checkoutCompleted` and `redemptionCodesReceived` delegate methods and events, for logging and analytics without changing what the SDK does next.

Improvements

  • Web SDK setup — The Web SDK now uses the same Web app as Web Checkout, so one app serves both your checkout links and the in-app paywalls you show on your own site.
  • Stripe test keys for web — A new `isSandbox` option records purchases and redemptions in Superwall's test environment when your checkout runs on Stripe test keys.
  • Web user management — Identifying a new user now resets their alias, entitlements, and experiment assignments, with `reset()` guidance for logging out on a shared browser.

September 2026

Improvements

  • Google Play Revenue Tracking — Setting up Google Play revenue tracking is now a guided flow in the new dashboard: Superwall validates your service account key before saving and provisions the Pub/Sub notification topic and subscription for you.

New Features

  • Recover Owned Purchases — New Android `queryInAppPurchases()` returns the one-time products a user still owns, so you can grant the benefit and consume it after an interrupted purchase.
  • Runtime Locale Switching — Change the paywall locale after configuration with `setLocaleIdentifier()`, or pass `null` to restore the device locale.

Improvements

  • Expo SDK v1.5.0 — Updates the native SDKs to iOS 4.17.0 and Android 2.8.4, moving Android to Google Play Billing 9.1.0 (minimum Android SDK 23) — test your purchase and restore flows before shipping.
  • Standalone Purchases — `purchase()` now resolves with a `failed` result instead of throwing, and `products()` returns items in the requested order and skips unknown identifiers.
  • Android Back Navigation — System back presses are now forwarded into the paywall: multi-page paywalls step back one page while single-page paywalls dismiss as before.

Improvements

  • Framework paywalls on the web — The Web SDK now hosts your framework paywalls end to end — pricing your Stripe products, reporting paywall events, and completing the purchase — so web checkout behaves the same as it does in your app.

New Features

  • Web SDK paywalls — Run the same paywall on your own website through the Web SDK, with pricing, checkout, and entitlements shared across web and app.
  • Local paywall development — Preview your live, local paywall code on a simulator or real device with the `superwall dev` server, while placements, audiences, and assignment stay real.
  • Backend-granted entitlements — Grant premium access from your own backend and have Superwall merge it with device and web entitlements when it reports subscription status.

Improvements

  • iOS SDK 4.17.0 — More reliable subscription status, faster cold launches for subscribers, automatic device advertising identifiers for AppsFlyer and Adjust attribution, plus fixes to trial reminders, crashes, and experiment attribution.
  • Platform-aware paywalls — `useDevice().hostPlatform` reports whether a paywall is running on iOS, Android, or the web from the first render, so platform-specific UI never shows on the wrong host.

Improvements

  • Meta Ads Attribution — Expo and Flutter apps now have exact minimum SDK versions for Meta Ads install attribution (expo-superwall 1.2.0+, superwallkit_flutter 2.5.0+), so wrapper-SDK apps know precisely what to ship to get installs attributed.

New Features

  • Influencer and Affiliate Links for Meta Ads — Give a creator or affiliate a link on your own domain that redirects to a Superwall ad link, so their installs are attributed to Meta and appear in your Acquisition Campaign breakdown (counting toward Meta ROAS) instead of Organic.

Improvements

  • Android SDK 2.8.4 — Fixes stale experiment IDs across paywalls that share an experiment, keeps a stable presentation ID when a cached paywall is shown again, and only schedules trial-reminder notifications when a free trial actually starts.

New Features

  • Superwall Framework — Build paywalls, onboarding funnels, and web checkout flows as React code in your own repo, versioned and reviewed like the rest of your app, then shipped live without an app release.

New Features

  • Retention Messaging Save Rate — Two new dashboard charts show how many subscribers your iOS retention messages save and what those saved subscribers did next (redeemed offer, switched plan, or stayed).

Improvements

  • Meta Ads — Allow-list the `install.link` domain in Meta so your conversion events are accepted; if you previously allowed `superwall.com`, add `install.link` as well or Meta will reject events.
  • Appstack — You can now forward sandbox events to Appstack to test delivery end to end, with new SDK setup for attaching an Appstack ID to every event.

New Features

  • Trial Billing Issues in Campaign Results — Experiment results now break trials with a failed charge into their own Trial Billing Issues column and rate, and leave them out of projected conversions so your trial numbers reflect only trials that can still convert.

New Features

  • Customer Info in Expo — Read a user's live subscription, purchase, and entitlement status in your Expo app, with a reactive `customerInfo` that stays in sync as it changes.
  • Paywall Spinner Control in Expo — Show the paywall's loading spinner while a custom paywall action runs async work, so users get feedback instead of a dead tap.

Improvements

  • Android SDK 2.8.3 — More reliable paywalls and web checkout: web purchase redemptions now expose the full checkout product, multi-page paywalls report every page view, paywalls recover after a webview crash, cached prices display correctly, and background video playback is fixed.

New Features

  • Meta Advanced Matching — Superwall now sends Meta the full set of hashed match signals (email, phone, name, city, state, postal code, birthday, and near-universal country) on every event, and you can raise match quality further just by setting user attributes.
  • Test Custom Product Pages in Meta Ads — Add several ad links on the same App Store language, one per Custom Product Page, so you can run each in a different ad and compare product pages head-to-head.

Improvements

  • Meta Ads Setup — The Meta connection now runs on the native dashboard: it validates your dataset and access token with Meta before saving, keeps your token hidden behind a Replace token control, and adds reconnect and disconnect.

Improvements

  • Meta Ads — Clarified the Meta Conversions API setup so trial and purchase events reliably attribute to your Meta campaigns, including how to create a web dataset, generate the access token, and confirm Superwall's `sw_` events.

New Features

  • Project Transfers — Organization owners can now transfer a project and all of its apps to another organization straight from the dashboard, with no support ticket required.

Improvements

  • Organization Settings — Owners and Admins can rename their organization from Settings, and the new name updates everywhere across the dashboard.

Improvements

  • Flutter SDK 2.5.0 — Adds Swift Package Manager support for iOS alongside CocoaPods (clearing the SPM warning on Flutter 3.44+), and rolls up the latest iOS and Android SDK updates.
  • Meta Ads Attribution — Clarifies that an install is attributed when its first launch happens within 7 days of the ad click, and documents the full set of `attribution_match` reason values.

New Features

  • Superwall as your MMP — Use Superwall as your mobile measurement partner to attribute ad installs and measure ROAS, cost per trial, and cost per paid user, without adding a separate attribution SDK.

August 2026

Improvements

  • Android SDK 2.8.2 — Paywalls preload significantly faster with a lighter memory and CPU footprint, and popup paywalls now animate in and dismiss their spinner without waiting on the configured loading delay.
  • SuperwallDelegate — Heads up (potentially breaking): `handleLog` is now always called on a dedicated background thread, so custom logging that touches the UI must dispatch to the main thread itself.

New Features

  • Acquisition Cohort Report — Pull installs, trials, ad spend, CPI, and install-cohorted revenue per campaign, ad set, ad, or country through the Superwall MCP or API.
  • Blended CPI — See what an install actually costs across all campaigns, counting the organic installs your paid spend also drives.
  • Install to Trial — Track the share of installs that start a trial to see how new users move into your funnel.

Improvements

  • Meta Ads — Trial conversions now forward to Meta with their revenue and country, so its delivery optimizes on paying trials, not just trial starts.
  • SuperwallDelegate — Corrected the handleLog signature on iOS and Android so your delegate's logging callback actually fires.
  • iOS SDK Reference — Documented six public iOS APIs that were previously changelog-only, including configuration status, whether a paywall is presented, and controlling config retries.

Improvements

  • Stripe Keys for Web Checkout — The Stripe credential field is now labelled "Restricted Key" with clearer setup steps: paste the `rk_live_`/`rk_test_` key Superwall's Stripe app generates for you, no key creation required.
  • Meta Ads Integration — Superwall ad links now run on the `install.link` domain, so allow-list `install.link` in your Meta dataset's traffic permissions to keep Conversions API events flowing.

Improvements

  • Web SDK — The Web SDK is now a first-class Beta option in the SDK navigation and home page, so you can integrate Superwall into a JavaScript or React web app.
  • KMP SDK — The Kotlin Multiplatform SDK now appears as a Beta option in the SDK navigation and home page for teams shipping a shared Kotlin codebase.
  • Vibe Coding — The Vibe Coding guide is now available for the KMP, Unity, and Web SDKs, so AI coding tools can draw on the Superwall docs when integrating on those platforms.

Improvements

  • iOS SDK 4.16.3 — The iOS SDK now compiles cleanly on Xcode 26.0, resolving a build error some teams hit on the latest Xcode.

New Features

  • Meta Ads — Superwall now acts as your mobile measurement partner for Meta, so you can connect Meta, forward purchase events, and attribute installs and revenue back to your ad campaigns without a separate MMP.
  • Advertising Charts — A new Advertising group in the dashboard tracks Ad Spend, ROAS, CPM, CPT, CPP, and Blended CPT, putting paid-acquisition performance next to your revenue data.

Improvements

  • Web Configuration — The web setup guide now shows React and JavaScript side by side with React as the default tab, matching how most web teams integrate.
  • Kotlin Multiplatform Delegate Threading — Clearer guidance for KMP delegate callbacks: treat every callback as potentially background and hop to the main thread for UI so your integrations stay thread-safe.

New Features

  • Dynamic Type Device Attributes — Target paywalls and audiences by a user's system-wide text size with three new device attributes: `fontScale`, `fontSize`, and `preferredContentSizeCategory`.

Improvements

  • iOS SDK 4.16.2 — Localized paywalls no longer flash the default language before rendering, subscriptions now link to the user server-side after purchase or restore, and a range of crash, networking, and reliability fixes ship alongside a Superscript 1.0.15 update.

New Features

  • Web SDK — Run paywalls, placements, and entitlements in the browser using the same campaigns, audiences, and experiments as your mobile apps, with React 19 bindings and server-side entitlement gating.
  • Kotlin Multiplatform SDK — Add Superwall to a Kotlin Multiplatform app through one shared API in your common code that wraps the native iOS and Android SDKs.
  • Share a Superwall AI chat — Share a Superwall AI conversation from the dashboard so your team can pick up the same analysis.

Improvements

  • Web Checkout discount codes — Clarifies when to use Redeem Discount versus Redeem Purchase and points to the Web SDK's programmatic redeemDiscount().

Improvements

  • Superwall Events — The Superwall Events reference now matches what current iOS and Android SDKs emit, adding events like multi-page paywall page views, Stripe web checkout, code redemption, and permission prompts with corrected names and parameters, so the events you forward to your analytics stay accurate.
  • Discount Codes — The web paywall discount tap action is now named Apply Discount (formerly Redeem Discount), and the discount-codes guide is updated to match.

New Features

  • Using Your Own Backend — New guide for teams whose own server handles receipt validation, entitlements, or cross-platform subscription state — forward completed transactions to your backend or take full control with a purchase controller, on iOS, Android, Flutter, and Expo.
  • Expo PaywallView — Embed paywalls directly in your React Native app as an inline view, an overlay, or a modal, with declarative loading, skipped, error, and dismissed states (Expo 1.3.0).

Improvements

  • Android Paywalls & Analytics — Translated paywalls now render in the user's language on first paint instead of briefly flashing the default language, and paywall analytics events gain a per-presentation `presentation_id` plus `close_reason`, `cache_key`, and `build_id` to match iOS (Android 2.8.1).

New Features

  • Realized LTV per new user — A new **Window** control caps how long after install a cohort's revenue still counts (3, 7, 14, 30, 90 days, or unbounded), so every cohort is measured over the same number of days and you can tell whether a pricing or paywall test actually moved LTV.

New Features

  • Discount Codes — Let customers enter a Stripe promotion code on your web paywall, re-price the products in place, and carry the discount through to Stripe checkout — all set up in the paywall editor with the new Redeem Discount action.

New Features

  • Custom Store Products — Attach products from a custom store like Stripe or your own payment backend to Android paywalls; their price, period and trial are pulled from Superwall and purchases route through your own `PurchaseController` instead of Google Play.

Improvements

  • Android SDK 2.8.0 — Moves to Google Play Billing Library 9 (minimum Android version is now 6.0 / API 23) and forwards the system back press into the paywall so multi-page paywalls navigate back a page instead of dismissing.

July 2026

Improvements

  • Android SDK 2.7.23 — Fixes paywall text inputs silently dropping non-Latin keyboards (Cyrillic, Korean, Thai, emoji) and a dead buy button when a cached paywall is re-shown after a purchase, so more users can finish checkout — plus more reliable resolution of non–Play Store purchases.

New Features

  • Superwall AI — A built-in dashboard assistant that answers questions about how Superwall works, what's in your account, and what your data says — in plain English, with links to dig deeper.

New Features

  • Superwall CLI — Manage products, campaigns, and paywalls, query your analytics data, and call the Superwall API right from your terminal or coding agent.

Improvements

  • Superwall Skill — Updated to the new `npx superwall skills` installer and the skills that ship today, so your coding agent stays current.

Improvements

  • Stripe Managed Payments — Clearer setup guidance for web checkout: see when a Stripe environment is Configured and Enabled, how Superwall checks product eligibility before turning Managed Payments on, and how to override Managed Payments per paywall.

New Features

  • Event Tracking Behavior (Expo) — Choose exactly which events Superwall collects — all, Superwall-only, or none — at launch or at runtime, so your app can honor user consent and privacy settings without pulling the SDK.
  • Singular Attribution (Expo) — Pass a Singular device ID through as a typed integration attribute to tie paywall revenue back to your Singular attribution.

Improvements

  • Expo SDK 1.2.0 — Updates the underlying iOS (4.16.1) and Android (2.7.20) SDKs and adds `getStoreFrontCountryCode()` to read the current device's store country.

New Features

  • OneSignal Integration — Sync Superwall subscription state to OneSignal as user tags so your lifecycle and messaging team can segment and branch Journeys on trials, renewals, and cancellations.

New Features

  • Font Size & Font Scale Variables — Adapt paywalls to each device's system text size using the new `Font Size` and `Font Scale` variables, available in the paywall editor and audience filters.

Improvements

  • Android SDK 2.7.21 — Paywalls now survive the app being backgrounded and reopened, concurrent paywalls no longer overwrite each other's experiment ID, and audience-filter evaluation is faster.

New Features

  • Managed Payments — Let Stripe act as merchant of record for eligible Stripe web checkout payments, handling tax calculation and compliance for you through Stripe Connect.

New Features

  • Event tracking controls — A new `eventTrackingBehavior` option lets you decide exactly what the Android SDK sends to Superwall — everything, Superwall-only, or nothing — and switch it at runtime as users update their privacy consent.

Improvements

  • Paywall loading color — Theme the built-in purchase and restore spinner to match your brand with the new `PaywallOptions.loadingColor`.
  • Android SDK 2.7.20 — Adds a `storeFrontCountryCode` property and fixes web-redemption entitlements being dropped from restoration tracking for apps that use a purchase controller.

Improvements

  • iOS SDK 4.16.1 — The iOS SDK now builds cleanly under Xcode 26.4, and setting the OneSignal integration attribute is clarified to use the OneSignal User ID.

June 2026

New Features

  • Monthly Billing Plans for Annual iOS Subscriptions — Offer Apple's monthly billing plan on annual iOS subscriptions and choose per paywall slot whether to present monthly installments or up-front annual pricing.
  • iOS Event Tracking Behavior — New `EventTrackingBehavior` API on iOS 4.16.0 to control SDK event collection (`.all`, `.superwallOnly`, `.none`) at configure time or at runtime for consent changes.

Improvements

  • iOS SDK 4.16.0 — Adds install-attribution matching for performance marketing integrations and fixes a `preloadAllPaywalls` crash and an intro offer eligibility mismatch on upgrades and crossgrades.

Improvements

  • iOS SDK 4.15.4 — Pass Singular's device ID to Superwall with the new `singularDeviceId` integration attribute, so your paywall and subscription data lines up with your Singular attribution.
  • Android SDK 2.7.18 — Adds `singularDeviceId` as an attribution provider, connecting Superwall events to your Singular attribution on Android.

New Features

  • Singular Integration — Forward Superwall subscription and payment events to Singular via server-to-server delivery, with SDID device attribution and revenue tracking.
  • Slider Element — Add a draggable slider to any paywall or onboarding flow to let users pick a number, set a goal, or scrub through progress.

Improvements

  • Android SDK — Fixed an issue where the paywall would not dismiss after a web redemption (2.7.17).
  • Expo SDK — Picked up the latest Android SDK fixes for web redemption handling (1.1.6).

New Features

  • Android SDK — Transaction abandon events are now exposed to paywalls, so you can react to abandoned purchases and recover them right in the paywall.

Improvements

  • Android SDK — Paywalls are more resilient when configuration hasn't finished loading, and popups now display correctly on older Android versions (2.7.16).
  • Expo SDK — Fixes purchase events being dropped on cold start with a custom purchase controller (which could leave the paywall spinner stuck), and adds `shouldShowWebPurchaseConfirmationAlert` to PaywallOptions (1.1.5).

Improvements

  • Setting User Properties — Clear how to unset a user attribute on each platform — pass `nil` on iOS, `null` on Android and Expo — with Expo support for nullable attributes on `expo-superwall` 1.0.5+.
  • Agents Settings — Clarified how your Superwall API key is provided in Agents and when to create an organization key for external tools or scripts, instead of the public SDK key.

New Features

  • AI Chat Builder — Build, refine, and debug paywalls right in the editor by describing what you want in plain language, no app release required.
  • Connect an Agent with MCP — Attach Claude Code, Codex, Cursor, or any MCP-compatible agent to the paywall open in your editor and let it make changes live.

Improvements

  • Expo SDK — The Expo SDK now waits for configuration to finish before triggering, so paywalls present more reliably, plus iOS build fixes and updated deployment-target guidance for Expo SDK 56+.

Improvements

  • Revenue Tracking Settings — Revenue tracking configuration, including your Apple Small Business Program dates, now lives in a dedicated Revenue Tracking settings area, and product setup no longer depends on a RevenueCat public API key.

May 2026

New Features

  • Audit Log — See who changed what across your organization, with filters by actor, action, and outcome plus full before-and-after detail on every request, now in public beta in the new dashboard.
  • Redeem Purchase for Web Checkout — Control where a Web Checkout purchase lands per paywall button, sending buyers to your app default, Superwall's redemption page, a deep link, or your own custom success URL.

New Features

  • Local Resources for Expo — Bundle images and videos in your Expo app so paywalls load them instantly from the device via the `swlocal://` scheme, no remote hosting required.

Improvements

  • Expo SDK — The Expo SDK (1.1.2) now reliably runs your feature callback whenever access is granted — including dismissals of non-gated paywalls — with refreshed underlying Android and iOS versions.

Improvements

  • Android SDK 2.7.15 — Smarter paywall preloading for certain campaign types, clearer periodic price display, and fixes to subscription status and delegate event delivery.

Improvements

  • iOS SDK 4.15.3 — Fixes computed period prices (`weeklyPrice`, `dailyPrice`) being slightly off for products whose subscription period is measured in days, so your displayed per-day and per-week pricing is accurate.

New Features

  • Superwall Agents — A new AI workspace at superwall.ai where growth teams can analyze experiment results, inspect their setup, automate recurring reports, and turn Superwall data into the next test to run.
  • Purchase Outcome Actions — Purchase buttons can now run separate follow-up actions for the success path and the abandon path, so you can recover an abandoned transaction by routing users to a new page, offer, or placement without writing code.

Improvements

  • iOS SDK 4.15.2 — Improves Apple Search Ads attribution capture, filters out the all-zeros IDFA sentinel from attribution payloads, and speeds up package downloads.

New Features

  • Onboarding with Flows — Build first-run onboarding in Flows with branching paths, in-context permission prompts, user attributes, and Flow Journey drop-off analytics, all editable without an app release.

Improvements

  • Apple Retention Messaging — Preview a retention message against an example cancellation screen to check its header, body, locale, image, and alt text before going live.

Improvements

  • Android SDK — Android SDK 2.7.14 fixes test mode products not loading on paywalls, improves retry backoff when Play Services is unavailable, and resolves a date serialization issue in custom info.

New Features

  • Unity SDK — Present Superwall paywalls in Unity mobile games on iOS and Android with a C# API, now documented in a dedicated SDK section (beta).
  • Consumable Products — New step-by-step guides for selling consumables like credits, tokens, and boosts on iOS, Android, Flutter, and Expo, with dashboard setup and how to grant the benefit after purchase.

Improvements

  • Charts — Each dashboard chart now has its own page, so you can jump straight to the metric you care about — proceeds, MRR, trial conversion, paywall conversion, and more.

New Features

  • Query ClickHouse — Run read-only SQL against your organization's analytics data with an API key, so growth teams can build custom reports and dashboards without a separate data warehouse.
  • Adaptive Pricing — Automatically present localized, currency-converted prices in your Stripe web checkout and test them with location-formatted emails before going live.
  • Abandoned Transaction Paywalls — Recover abandoned purchases by binding a paywall drawer to checkout state, surfacing a tailored recovery offer the moment a user cancels the App Store or Google Play purchase sheet.

Improvements

  • Using RevenueCat — The RevenueCat purchase controller example now selects the exact Google Play offer chosen on the paywall, so Android subscription purchases use the right base plan and offer.
  • Migrating to Superwall — New guidance shows how to re-set custom user attributes after migrating, using the original transaction ID to reconnect returning subscribers to their records.
  • Configuring Stripe — Added steps for registering your Apple Pay domain in Stripe so Apple Pay works in your web checkout.

New Features

  • Web Flows — Build web-to-app flows that qualify campaign traffic, personalize the offer, run web checkout, and hand users off to your app, all from Superwall.

Improvements

  • Paywalls & Flows — The Paywalls dashboard is now Paywalls & Flows, so you can view, preview, duplicate, and archive both paywalls and flows in one place.

Improvements

  • Android SDK — Android 2.7.13 fixes a bug where devices using non-Latin numbering systems could be misbucketed in audience-rule version comparisons, and resolves enrichment/subscription request timeouts and a React Native ANR.
  • Expo SDK — Expo 1.1.1 updates the underlying Android version and resolves an ANR when Superwall is used without a provider.

April 2026

New Features

  • Web Funnels — Build web-to-app funnels that qualify paid campaign traffic, personalize the offer, run web checkout, and hand users off to your app, all without an app release.
  • Expo SDK 1.1.0 — Track how users move through multi-page paywalls with the new page-view event, and route custom (non-store) products to your own purchase logic.

New Features

  • Flows Analytics — See exactly how users move through a multi-page flow, where they drop off, and how branches compare, so you can optimize onboarding step by step.
  • Stripe One-Time Purchases — Sell lifetime access, credit packs, and other one-off products through web checkout, with entitlements deciding whether a purchase unlocks ongoing access or is consumed.
  • iOS SDK 4.15.1 — Run a custom callback when fetching a paywall with getPaywall, use asset-catalog images for local resources, and filter audiences on abandoned-transaction product details.

Improvements

  • Priority Placements — Preload your most important campaign's paywalls first, now fully supported on Android, Flutter, and Expo so onboarding and first-launch paywalls are ready instantly.
  • App to Web Checkout — Clarified that Stripe checkout from iOS paywalls opens in an external browser for U.S. storefront customers, in line with Apple's external-purchase-link guidelines.

New Features

  • Custom Store Products — Sell products from outside the App Store on your iOS paywalls by routing checkout through a PurchaseController, with full product variables, trial eligibility, and purchase tracking.
  • Access Controls — Control exactly who can do what across your organization with role-based access, per-project restrictions, a new analytics-only Analyst role, and scoped organization API keys.

New Features

  • Android SDK 2.7.12 — Customer info now flows into paywall info and tracked events, and Stripe and Paddle purchases respect intro offer eligibility on Android.

Improvements

  • Android SDK 2.7.12 — Fixed the dismiss animation for bottom sheets and modals on newer Samsung devices.

New Features

  • Custom Products — Sell products that live outside the App Store: Superwall now routes custom paywall products through your PurchaseController so you can charge them through your own external billing system.

Improvements

  • iOS SDK 4.15.0 — Test-mode products now show their correct trial pricing, and computed weekly/daily/monthly/yearly prices no longer display rounded values (for example, a £4.99/week product showing as £5.00) on StoreKit 2 in production.

Improvements

  • Flutter SDK — Flutter 2.4.12 rolls in the latest iOS and Android SDKs, adds a per-device-tier preload option for paywalls, and surfaces more transaction details to your app.

New Features

  • Consume Google Play Purchases on Expo — Expo apps can now consume an Android purchase token so a consumable item can be bought again, via a new `consume()` method on the compat API.
  • Per-Device Preloading on Android — Override paywall preloading by device tier with `PaywallOptions.preloadDeviceOverrides`, so you can keep preloading on by default but turn it off on low-end devices.

Improvements

  • Android SDK 2.7.11 — Faster SDK startup with less blocking of caller threads, plus fixes for a CookieManager ANR and duplicate `onFinished` calls.
  • Expo SDK 1.0.11 — Adds programmatic `restorePurchases`, a fuller entitlements snapshot, and fixes Superwall callbacks being dropped on first launch before React listeners mount.
  • Intro Offer Eligibility Override — Overriding intro offer eligibility from the Paywall Editor now works on iOS 16 and later, instead of requiring iOS 18.2+.

Improvements

  • Web Checkout FAQ — If your app uses Sign in with Apple, learn how to register Superwall as an authorized email sender so activation links reach customers using private relay "Hide My Email" addresses instead of bouncing.
  • Web Checkout SDK Setup — Clearer end-to-end setup guide, walking through prerequisites, deep links, post-checkout redirecting, testing, and managing memberships.

Improvements

  • Adjust — Configure separate iOS and Android app tokens and map an individual Adjust event token to each of the 14 subscription lifecycle events, with device-level attribution sent straight from your app.

New Features

  • Multi-Page Paywall Tracking (iOS) — A new `paywall_page_view` event tells you how users move between pages of a multi-step paywall and where they drop off, so you can optimize each step of the flow.
  • Multi-Page Paywall Tracking (Android) — The new `PaywallPageView` event reports page name, flow position, navigation type, and time-on-page as users navigate a multi-page paywall, giving you full-funnel insight into your paywall flows.

Improvements

  • Android SDK 2.7.10 — Paywalls no longer dismiss when returning from a deep link, billing errors now surface clearer messages, prioritized preloading is supported, and bottom-sheet rendering is fixed on certain Samsung devices.

New Features

  • Prioritized Placements — Mark a campaign so its paywalls preload before all others, ensuring your most important paywall (like an onboarding or first-launch paywall) is ready to display instantly.

Improvements

  • iOS SDK App Size — Added clear guidance on how much SuperwallKit adds to your iOS app's install size (~7.7 MB), with a link to track the latest number.

New Features

  • Assets — Upload images and videos once into a shared media library and reuse them across paywalls, with discovery to pull in media already used by existing paywalls.

March 2026

New Features

  • Custom Callbacks — Paywalls on iOS can now call back into your app to run logic like input validation or data fetching, then branch on the result — no app release required.

New Features

  • Superwall Skill — Give your AI coding agent live Superwall docs, API access, and step-by-step SDK integration quickstarts for iOS, Android, Flutter, and Expo in a single install.

New Features

  • Appstack Integration — Pass an Appstack identifier from your Flutter app so your Appstack attribution data lines up with Superwall.

Improvements

  • Flutter SDK 2.4.11 — New SuperwallOptions let you observe purchases made outside Superwall, control when the SDK enters test mode, and tune config retries, plus the latest iOS and Android SDK updates.

New Features

  • Adjust Integration — Forward Superwall subscription and payment events to Adjust via the server-to-server API with per-platform tokens and device-level attribution.
  • PostHog Integration — Send subscription and payment events to PostHog with automatic event mapping and revenue conversion to track lifecycle and enrich user profiles.
  • AppStance Integration — Send iOS transaction data with Apple Search Ads attribution to AppStance for Apple Ads ROAS optimization.
  • Appstack Integration — Pass raw Superwall webhook events straight through to Appstack for analytics and attribution.
  • Paywall Tap Animations & Haptics — Add visual tap animations (Shrink, Grow, Fade) and native iOS/Android haptic feedback to any paywall element, no app release required.

Improvements

  • In-App Stripe Checkout — Added App Store review guidance, including suggested reviewer-note language, for offering in-app Stripe checkout to US customers.

New Features

  • Meta Conversion API — Send subscription lifecycle events like renewals, cancellations, and refunds straight to Meta's server-side Conversion API for accurate ad attribution that survives browser privacy limits.

Improvements

  • Facebook Pixel — The Facebook Pixel guide now covers browser-side web paywall tracking on its own and walks you through connecting it from the Web2App integrations area in the dashboard.

New Features

  • Apple Retention Messaging — Configure the message Apple shows on the App Store cancellation screen to win back subscribers who intend to cancel, managed right from Superwall.
  • Local Resources on Android — Bundle images and videos in your Android app so paywalls load them instantly from the device, even on slow connections.

Improvements

  • Expo SDK 1.0.8 — Updated to the latest iOS and Android SDKs and fixed a setup crash so paywalls configure reliably.
  • Android SDK 2.7.8 — Fixed date serialization under R8 and test-mode scope cancellation for more stable paywall delivery.

Improvements

  • Android SDK Changelog — Android SDK 2.7.6 fixes a concurrency issue with early paywall displays and product loading, improves paywall timeout handling, and resolves race conditions in test mode and parameter templating.

Improvements

  • iOS SDK 4.14.1 — Alerts are now localized into 41 languages, free trial eligibility refreshes on every paywall open, and fixes address Stripe trial tracking, web restore prompts, post-refund subscription state, and crossgrade transaction reporting.

New Features

  • Flows — Build multi-page experiences like onboarding, cancellation surveys, and upsell funnels right in the paywall editor, with a canvas view and conditional branching between pages (now in beta).
  • Onboarding Components — New Multiple Choice, Input, and Indicator elements let you capture user selections and input to personalize and branch your flows.
  • Test Mode for iOS — Simulate in-app purchases end to end without StoreKit, including trial overrides and complete/abandon/fail flows, for full paywall testing.

Improvements

  • iOS SDK 4.14.0 — Adds prioritized campaign preloading and Stripe checkout event handling, fixes multiple active entitlement display, and adds Xcode 26.4 beta compatibility.

New Features

  • Local Resources — Point paywall images and videos at media bundled in your app for instant, offline-friendly loading, with an automatic fallback to a remote URL when the local file isn't available.

New Features

  • Appstack Integration — Pass an Appstack integration ID through your user integration attributes on Android and Expo to tie Superwall events back to Appstack.

Improvements

  • Android SDK 2.7.5 — More reliable subscription status: `isActive` is now returned directly instead of calculated from expiration, plus fixes for a webview memory leak, duplicate cleanup work, and test mode interfering with Expo.
  • Expo SDK 1.0.5 — `setUserAttributes` no longer silently fails when an attribute value is `null`, with nullable values now allowed in the TypeScript signatures.

New Features

  • Android Test Mode — Run your entire Android paywall flow end-to-end without any Google Play setup: simulate purchases, free trials, restores, and different entitlement states right from the device.

New Features

  • Android SDK Test Mode — Test your full paywall and purchase flow without Google Play: mark test users in the dashboard (or let it activate automatically) to simulate purchases you can complete, abandon, or fail, with every purchase event firing as usual.
  • Expo SDK Test Mode — Expo apps can now run paywalls in Test Mode, simulating purchases and pulling product data from your Superwall dashboard so you can validate the whole flow without StoreKit or Play Store.

Improvements

  • Android SDK 2.7.4 — Active entitlements are now included on subscription-status-change events, purchases are queried and retried more reliably, transactions expose expiration date, subscription group, and offer ID, and editor pricing rounding is now consistent.

February 2026

New Features

  • Test Mode — Simulate in-app purchases on iOS without StoreKit, letting your team complete, abandon, or fail transactions and fire real purchase events for end-to-end paywall testing.
  • Prioritized Campaign Preloading — Mark a campaign as prioritized in the dashboard and its paywalls preload ahead of all others, so your most important paywalls show first.
  • Custom Callbacks — Respond to paywall actions in your Expo app with the new onCustomCallback handler in usePlacement and useSuperwallEvents.

Improvements

  • Stripe Checkout Events — iOS now emits start, submit, complete, and fail events across the Stripe web checkout flow so you can track the full funnel in your analytics.
  • Firebase Integration — Set your Firebase App Instance ID with the new setIntegrationAttributes API (now including Flutter) so subscription and revenue events land reliably in Firebase Analytics.
  • Android Paywall Events — PaywallClose events now include paywall state and params, and a fix restores subscription status sync when using experimental device variables.

New Features

  • Test Mode — Run your entire iOS paywall flow end-to-end with simulated purchases, restores, and entitlement states — no StoreKit config, sandbox account, or App Store Connect setup required.

Improvements

  • Delay Tap Action — Clarified that the paywall editor's Delay action can drive animation states and create auto-advance timers when chaining actions.

Improvements

  • Flutter SDK — Flutter SDK 2.4.10 refreshes an internal dependency so the SDK stays compatible with the latest Dart analyzer versions.

New Features

  • Android SDK 2.7.1 — Configure paywall options and presentation handlers with a cleaner DSL-style syntax, and trigger haptic feedback directly from paywall actions.

Improvements

  • Android SDK 2.7.1 — Paywall video posters now stay visible during preview, post-purchase loading dismisses correctly when staying on the paywall, and several edge-to-edge and shimmer view warnings and a memory leak are resolved.
  • Flutter SDK 2.4.9 — Updates the underlying iOS SDK to 4.13.0 and Android SDK to 2.7.1.

New Features

  • Web Checkout SDK Setup — Pick your platform — iOS, Android, Flutter, or Expo — and follow a dedicated guide to wire up Web Checkout so customers can buy on the web and have it flow back into your app.

New Features

  • Superwall MCP — Manage your Superwall projects, paywalls, campaigns, and products straight from AI tools like Claude Code, Cursor, and Codex through the Model Context Protocol.
  • Handling Deep Links — Route deep links to paywalls with the `deepLink_open` placement and dashboard campaign rules, so you can change which paywall a link shows without an app release.
  • iOS Changelog — Paywalls now support local images and videos, and trial notifications are scheduled after purchasing Stripe products (4.13.0).
  • Flutter Changelog — Added `onCustomCallback` to the paywall presentation handler, letting you run custom logic and pass data to and from the paywall (2.4.8).

Improvements

  • iOS Changelog — Fixed a race condition on the user ID when upgrading from v3 to v4 and a CocoaPods issue where Superscript wasn't upgraded to 1.0.13 (4.13.0).
  • Flutter Changelog — Updated the underlying iOS and Android SDKs and fixed a bug where identity options passed to `identify()` weren't reaching the native SDK (2.4.8).
  • Expo Changelog — Updated the underlying iOS and Android SDKs, exposed `introOfferToken` on `StoreProduct`, and added several missing SDK events (1.0.2).

New Features

  • Demand Score — See how likely each user is to convert with a 1-100 score assigned on every app open, then target high- and low-intent segments with different offers right from your campaign audiences.
  • iOS Custom Callbacks — Run an async action when a paywall button is tapped and send the result back to the paywall, so you can wire interactive buttons to your own logic without an app release.

Improvements

  • iOS SDK Changelog — The iOS SDK now adds native haptic feedback and post-purchase actions for paywall buttons, microphone and App Tracking Transparency permission prompts, and the Appstack integration attribute, alongside crash and currency fixes.

New Features

  • Custom Callbacks — Paywalls can now trigger app-side logic and branch on the result, so you can validate input or run business logic without rebuilding the paywall flow.
  • Request Permissions from Paywalls — Prompt Android runtime permissions (notifications, location, camera, microphone, and more) straight from a paywall action and branch the UI on the outcome.

Improvements

  • Android SDK 2.7.0 — Paywalls can run a post-purchase action instead of dismissing, one-time purchases with offers are now supported, and this release ships Stripe checkout, redemption, and shimmer fixes.

Improvements

  • Using Referral or Promo Codes — Clarified that presenting your own referral or redemption UI on top of an existing paywall is supported only in the native iOS and Android SDKs.

January 2026

New Features

New Features

  • Intro Offer Eligibility Override — Override intro offer eligibility on iOS even with your own PurchaseController by passing Superwall's generated JWS token to StoreKit when purchasing.

New Features

  • Set Attribute Paywall Action — Set user attributes straight from a paywall tap to capture survey answers and segment users for A/B tests, no code or app release required.
  • Trial Reminder Timing — Trial-ending notifications now fire relative to when the trial actually ends, so reminders land at the right moment regardless of the product's trial length.

Improvements

  • Paywall Editor — Copy and paste components directly on the live preview canvas with the standard keyboard shortcuts.
  • Get Started with AI — Spin up Superwall faster using our MCP and prompts, surfaced right from the overview dashboard.
  • Figma Plugin — Clarified that Figma files need Auto Layout for the one-click paywall import to work.

Improvements

  • Flutter SDK — Flutter 2.4.7 brings the latest iOS and Android SDKs and richer transaction details, so you can see which store fulfilled each purchase, what offer was applied, and react to user attribute changes as they happen.

New Features

  • Overriding Introductory Offer Eligibility — Decide right in the Paywall Editor who sees free trials and intro offers — show them to returning users for win-backs or hide them entirely, no app release required.

New Features

  • Expo SDK 1.0.1 — The Expo SDK reaches 1.0 with new configuration options, richer web checkout data, and Android back-button handling, all without an app release.
  • Web Checkout Product Data — Successful web purchases now return the exact product, localized price, currency, and trial details so you can show accurate confirmation screens and pass clean data to your billing system.
  • Android Back Button Handling — Intercept rerouted Android back presses on a paywall to show exit confirmations, capture analytics, or pause before dismissing.

Improvements

  • Configuring Superwall on Expo — New options let you observe purchases made outside Superwall, tune config retries, skip the App Store account prompt for testing, and mock Play Store reviews in development.

New Features

  • Article-Style Paywalls — Embed an inline paywall inside a scrollable article on iOS, then open a full-screen paywall with more plans when a reader taps to see all options.

New Features

  • Facebook Pixel — Send subscription events server-side to Meta's Conversion API for accurate Facebook and Instagram ad attribution that isn't blocked by browsers or ad blockers.
  • Customer.io — Stream subscription lifecycle events into Customer.io to trigger messaging campaigns and build segments around trial, renewal, and churn behavior.
  • Discord — Get real-time, color-coded subscription notifications posted straight to your Discord channels via webhooks.

Improvements

  • Stripe Setup — Connect Stripe to your web checkout by installing the official Superwall Stripe app, which provisions the right keys and permissions automatically instead of creating a restricted API key by hand.

New Features

  • Figma Plugin — Turn any Auto Layout Figma frame into a fully editable Superwall paywall in one click, with each component imported individually and multi-frame designs assembled into multi-page paywalls.

New Features

  • Request permissions from paywalls — Add a Request permission action to any paywall element on iOS to prompt for notifications, location, photos, contacts, or camera access without sending users to Settings, and track the outcome with new permission events.
  • Community SDKs — A new Community SDKs section documents how to add Superwall to Capacitor apps using the community-maintained Capawesome plugin.

Improvements

  • iOS SDK 4.12.0 — Adds paywall preloading events you can observe, rounds drawer paywall corners to match the device radius, and fixes app-version comparisons in audience rules.
  • Standard Placements — Each standard placement now documents the parameters it carries, so you can target paywalls more precisely when building audience filters.
  • StoreKit testing on Expo — Expanded Expo guidance for testing purchases with a development build, plus a new fix for paywalls autorotating on Android.

December 2025

New Features

  • Vibe Coding Guide — Drop a single all-in-one prompt into your AI coding assistant to install, configure, and present your first Superwall paywall, now tailored per platform for iOS, Android, Flutter, Expo, and React Native.

New Features

  • SDK Changelogs — Full release notes for the iOS, Android, Flutter, Expo, and React Native SDKs now live in the docs, so you can see exactly what changed in every version in one place.
  • Superwall Deep Links — New guide for using Superwall Deep Links to trigger a paywall or custom in-app behavior from a link, now covering iOS, Flutter, and Expo.
  • getPresentationResult — New reference docs for checking whether a placement would show a paywall, a holdout, or fail, without actually presenting anything — available for iOS, Android, and Expo.
  • Setting a Locale (Expo) — Override the device locale in the Expo SDK to preview localized paywalls, QA market-based targeting, and capture screenshots in any language.
  • StoreKit Testing — Step-by-step StoreKit testing guides are now available for the Flutter and Expo SDKs, so you can test purchases locally without hitting App Store servers.

Improvements

  • iOS SDK 4.11.2 — Latest iOS SDK release, with new reference pages for refreshing configuration, subscription and non-subscription transactions, and customer info.
  • Placement Parameters — New section documenting the parameters available on placements and how to use them in your campaign rules and paywalls.
  • Web Checkout Activation Emails — Clarified that Superwall emails the customer an activation and redemption link after web checkout, including how to disable it.

New Features

  • Subscription Status — Flutter apps can now check whether a user is subscribed with a simple `isActive` property instead of comparing enum cases.
  • Paywall Options — A new `onBackPressed` callback lets Android apps respond when someone taps the system back button on a paywall.

New Features

  • Webhooks — Webhook payloads now include the custom user attributes you set via the SDK, so you can tie subscription and payment events back to your own user data.

New Features

  • Support Center — A new searchable Support Center with FAQs, troubleshooting guides, and how-tos covering the dashboard, paywall editor, SDKs, and web checkout, so you can self-serve answers in one place.
  • Web-Only Checkout — Run Superwall web checkout with no mobile app: use Redirect mode to send buyers to your own URL with purchase data, for web apps, SaaS, or any non-App-Store product.
  • Firebase — A new Firebase integration sends Superwall subscription and payment events straight to Firebase Analytics (GA4), with ecommerce revenue tracking, store attribution, and separate production and sandbox streams.

Improvements

  • iOS SDK — iOS 4.10.8 adds integration attributes for passing attribution identifiers and clarifies how deep-link handling behaves before configuration finishes.
  • Android SDK — Android 2.6.5 brings new Superwall and paywall options along with web-checkout post-checkout redirect handling.
  • Flutter SDK — Flutter 2.4.5 expands the SDK reference with customer info, entitlements, integration attributes, and presentation result APIs.
  • Expo SDK — Expo 0.8.1 documents new provider, loading, error, and user components for a clearer setup experience.

New Features

  • Expo SDK — New `SuperwallError` and `SuperwallLoaded` components let you render fallback UI when Superwall fails to configure or finishes loading, plus a web purchase confirmation option.
  • Flutter SDK — Read a customer's full subscription and entitlement state directly in your app with new `CustomerInfo`, `Entitlements`, and `IntegrationAttribute` APIs.
  • Android SDK — New `consume()`, `showAlert()`, and `setIntegrationAttributes()` methods, plus access to the redeemed product identifier after web checkout.

Improvements

  • iOS SDK — Pass a Firebase installation ID through integration attributes and updated deep link handling.

New Features

  • Customer Info — Read a user's full purchase and subscription history on iOS, and react in real time to subscription changes via Combine, an async stream, or a delegate.
  • Grant Entitlements — Manually grant or revoke any entitlement for a user right from the dashboard to unlock pro access, handle support, and more.
  • Integration Attributes — Pass user IDs from analytics tools like Amplitude and Mixpanel to Superwall on iOS to keep attribution joined up across your stack.

Improvements

  • Campaign Audiences — Target campaigns by subscription status, including users who cancelled a trial, turned off auto-renew, or whose entitlements have expired.

November 2025

New Features

  • Expo Debugging Guide — A new troubleshooting guide for the Expo SDK that walks through fixing the "Cannot find native module 'SuperwallExpo'" error, regenerating native folders, EAS development builds, clearing stale caches, and version compatibility.

New Features

  • React Native SDK Reference — Full API reference for the React Native SDK is now documented, covering configure, register, identify, subscription status, the purchase controller, delegate callbacks, and all options and types.

Improvements

  • Android SuperwallOptions — Documented the `passIdentifiersToPlayStore` option so you can choose whether Google Play receives the raw user ID or a hashed value when correlating purchases, with the same guidance added for Flutter and Expo.

New Features

  • In-App Stripe Payment Sheet Checkout — Run Stripe web checkout for US customers inside your app with a native-feeling bottom payment sheet, configurable right from the paywall editor with no app release.

Improvements

  • Linking Web Purchases to RevenueCat — The RevenueCat redemption examples now surface non-200 responses and network errors across iOS, Android, Flutter, and Expo so you can add retries, alerting, or user messaging in production.

New Features

  • Product Overrides — Swap the products shown on a paywall on the fly to A/B test tiers, run promo pricing, or target user segments, without touching the paywall design in the dashboard.

New Features

New Features

  • Web Checkout Locations — Choose how web checkout (Stripe or Paddle) is presented to buyers: an in-app payment sheet, an in-app browser, or the system browser — all configured in the paywall editor.

New Features

  • Making Purchases — Purchase any StoreKit product on iOS with a single call, with or without a paywall, and respond to the result.
  • Request Review — Add a tap action in the paywall editor that triggers the system rating prompt or deep-links to a written App Store review.
  • Account Management — Manage your dashboard profile, two-factor authentication, connected Google/GitHub accounts, and passkeys from one settings page.

Improvements

  • Using RevenueCat with Expo — The RevenueCat example now returns clear cancelled and failed purchase results instead of throwing, so paywalls handle outcomes correctly.
  • Advanced Configuration — The purchase controller example now keeps subscription status in sync with customer info changes and reconciles both device and web entitlements.

New Features

  • Verify Webhook Requests — Confirm that incoming webhooks genuinely come from Superwall and weren't tampered with, using your endpoint's signing secret to validate signatures and block replay attacks.

New Features

  • Stripe Checkout Prefill — Pass a Stripe customer ID as a user attribute to prefill saved payment methods and customer info when sending shoppers from an iOS paywall to Stripe checkout.

October 2025

Improvements

  • Webhooks — Verify webhooks and analytics integrations with real sandbox transactions (TestFlight sandbox Apple ID, Play Store license test accounts, Stripe Test Mode); the synthetic `test` event is no longer sent.

New Features

  • Web Checkout: Post-Checkout Redirecting — Bring users back into your app after a web purchase with full guides for Android, Expo, and Flutter, covering Redeem and Redirect modes, RevenueCat, and your own purchase controller.

New Features

  • Onboarding Flows — Build multi-page onboarding experiences from the dashboard using paywalls, targeting rules, and dynamic content, and iterate on them without shipping an app update.
  • Tracking Subscription State — Read and react to a user's live subscription status and entitlements on Android, Flutter, and Expo to gate premium features in your own UI.
  • RevenueCat + Web Checkout for Flutter — Link web paywall purchases back to RevenueCat in your Flutter app using deep-link redemption and delegate methods.
  • Targeting by User Properties & Placement Parameters — Reference your own user attributes and placement parameters directly in campaign audience filters to target exactly who sees a paywall.

Improvements

  • Device Tier Targeting — Device tier filters now support both `contains` for matching a range of device capabilities and `equals` for targeting one exact tier.
  • Paywall Variables — Period-length variables now localize automatically, so subscription terms display correctly across languages without manual setup.

Improvements

  • Identity Management — The `userId` you pass to `identify` must be a valid UUID on iOS, or StoreKit rejects it for `appAccountToken` and falls back to the anonymous alias — keeping the identifier in your App Store Server Notifications stable and predictable.
  • Products — Added step-by-step guidance for tagging a Google Play offer with `sw-ignore-offer` so it's excluded from automatic best-offer selection.

New Features

  • Web Checkout Post-Purchase Behavior — Choose what happens after a web purchase: let Superwall handle redemption automatically, or redirect buyers to your own URL with their purchase details so you can run custom success, onboarding, or verification flows.

New Features

  • Paddle for Web Checkout — Run web purchase funnels through Paddle as an alternative to Stripe (private beta), with a full setup guide for keys, redirect URLs, and sandbox configuration.

Improvements

  • Google Play Revenue Tracking — Google Play revenue tracking is now generally available in Settings, no longer limited to private beta.
  • Using RevenueCat with Flutter — Updated the RevenueCat purchase controller sample for the purchases_flutter v9 API so Flutter integrations keep working on the latest SDK.

New Features

Improvements

  • Drawer Presentation Options — Configure the bottom-drawer presentation style with a custom height, corner radius, and optional scrolling.
  • Device Preview — Preview paywalls on an iPhone XL size that reflects Max and Plus device families.

New Features

  • Android App Links for Web Checkout — Let users who buy on the web land back in your Android app and redeem their purchase automatically through verified app links.
  • Team Roles — Assign Owner, Admin, Editor, or Reader roles so the right people can build paywalls and run tests while sensitive settings stay locked down.
  • Back Button Rerouting — Run your own logic on a paywall back press and decide whether to consume the event, configurable right in the paywall editor.

Improvements

New Features

  • Team Roles & Permissions — Assign Owner, Admin, Editor, or Reader roles to control who on your team can build paywalls and campaigns, manage members, or see sensitive settings.

Improvements

  • Web Checkout — Added troubleshooting guidance for helping users who paid on the web regain access to their subscription via your plan management page.

New Features

  • Subscription Management — See how Superwall keeps subscription state in sync across the App Store, Play Store, and web checkout, and where that data surfaces across the dashboard, campaign targeting, and integrations.

Improvements

  • Users — The user profile now surfaces a full per-user journey at a glance: revenue events and conversions, SDK event breadcrumbs, active entitlements, and Apple Search Ads attribution, all in one place.

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