Volha Samoilava

Product Marketing Enthusiast

Articles

4 articles

  1. Superwall & Adjust integration for full-funnel subscription attribution

    Superwall now integrates with Adjust via S2S event forwarding. Subscription lifecycle events flow directly to Adjust — no extra SDK work, full attribution across paywall flows and mobile campaigns. Available for iOS and Android.

  2. What's New in April'26: Flows Analytics, Custom Store Products, Web Checkouts, and AI in the dashboard. Plus a new iOS app.

    March gave you Flows. April is about making the platform deeper: analytics for Flows, products from any payment system, an AI agent in the dashboard, and new capabilities across web checkout. Oh, and we rebuilt the iOS app from scratch!

  3. Custom Store Products: sell non-App Store products from your paywall

    Sell products from any billing system on your paywall — with the same A/B testing and targeting you'd get with App Store products.

  4. What 100 Million Paywall Views Taught Us About User Intent

    We could segment by country, device, channel. What we couldn't see was individual purchase intent in real time. Superwall analyzed 100 million paywall views. Here's what that reveals.