Showing Unique Paywalls

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What

Using audiences within a campaign, you can:

1. Show unique paywalls for each one.
2. And, within an audience, you can show multiple paywalls based on a percentage.

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Why

Our data clearly demonstrates that showing the right paywall, to the right user, and at the right time dramatically affects revenue. There is rarely a one-size-fits all paywall, so you should be testing different variations of them often.

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How