Superwall

Using Placement Parameters

Define and consume placement parameters in paywalls across platforms, including web checkout query parameters.

Placement parameters let you pass context into a paywall and personalize content.

How to use:

  1. In the paywall editor, create a variable.
  2. Choose type: parameter and set the key name.
  3. Reference the variable in your paywall text or logic.

Notes:

  • Web Checkout: query string parameters (e.g. ?name=jordan) are available as placement parameters. See Web Checkout links.
  • Mobile SDKs: you can pass parameters when registering or retrieving paywalls. See platform guides for examples.

Platform guides:

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